The marketing funnel video in this course in introduced you to a simple and generalized funnel design with four stage. Awareness Consideration Conversation Loyalty Evolution of the marketing funnel 01.Traditional sales funnel Awareness Interest Decision Action 1.Awareness = The customer has a general Awareness of your brand product or service. 2.Interest = Your brand , Product or service comes up as a top choice when the customer researches, comparison shops or thinks about option. 3.Decision = The customer choose your brand,product or service over your competitors. 4.Action = The customer purchase your brand , product or service. 02.Combined marketing and sales funnel Awareness Interest Desire Action Conversion 1.Awareness = The customer has a general awareness of your brand , product or service. 2.Interest = Your brand, Product or service 3.Desire = The customer has motivation or an incentive to purchase your brand, product or service 4.Actio...
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