Social Email Marketing
Five pillars of social media marketing
- Strategy
- Planning and publishing
- Listening and engagement
- Analytic and Reporting
- Paid social media
Choose the right platforms for you target audience
- Build connection with your Audience
- Target new customers
- Drive traffic to your website
Email Marketing
When of brand sends message to a list of existing subscription to share information , drive sales or create community.
Email segmentation
Driving an email subscribers list into smaller group,or segments based on criteria like interests,location or purchase history
Personalization
Customizing email content for individual subscribers.
- Birthday , Vacation , Wishers
- Costumers message
Type of email Campaigns
- Acquisition email
- Welcome email
- Promotional email
- Retention Email
- Newsletter
Performance Marketing
The process of Using concreate information about customer Behaviors to plan and refine marketing and sales strategies
Key performance indicator (KPI)
A measurement used to gauged how successful to business is in its effort to reach a business or marketing goal
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